Complicated Nature of Spam

Spam email and business

[vc_row][vc_column][vc_column_text]A short post for today and on a subject any one with an email account has come across Spam! I decided to write this short article based on the rising number of personally targeted complex spam email messages that have been hitting inboxes over the last couple of months. Today I got hit with this […]

Website Design and Colour Psychology

Colour psychology - colourful Gears - Techdesign

[vc_row][vc_column][vc_column_text] Colour Psychology and the Web Ever wonder why the word “SALE” is nearly always in the colour red? Colour psychology, the way people react, consciously or unconsciously, can help your business.   Colours can affect your mood, customer spending habits and the urgency with which a message is conveyed.   Colours influence the way […]

Google Algorithm update Jan 2016

[vc_row][vc_column][vc_column_text] Noticed a change in your rankings on Google over the last few days?   Google has confirmed that they have made a “Core Ranking algorithm” update but does not include a Panda update at the same time.   John Mueller confirmed the update here and Gary Illyes confirmed it here What does this mean ? […]

Landing vs Sales vs Squeeze Pages

Squeeze page vs Sales page vs Landing page

[vc_row][vc_column][vc_column_text] What’s a Squeeze page? What’s a Sales Page? What’s a Landing page? Know the difference. It’s ok if you don’t, they are very similar and often used interchangeably. Sometimes when you are listening to a webinar about how to grow your sales online or how to make your potential customers more aware of your […]

SEO, SEM, What are they?

What is SEO and SEM And how do they help my business SEO is Search Engine Optimisation SEM is Search Engine Marketing The two terms are often used interchangeably by some people who approach small business owners. They are in fact not the same thing. Very often they are also accompanied by the promise or […]

What do you mean my business website needs ongoing maintenance?

business website Marketing Brisbane

Why business websites need fresh content Websites for business are sometimes considered a set and forget proposition. Once the design, content and images are up, the site has been published most businesses feel the work is done. But websites like any part of your businesses branding and reputation require ongoing maintenance and development. Without new […]

Is your business leaving money on the table?

Web Design and Business Brisbane

There has been a fall in export prices, repeated budget deficits, an end to the biggest resource development period on record, a slow in productivity growth, wages growth slowed and real national income has contracted per capita since 2012. This should make you pause for a moment and consider at least these three questions. What does […]

How not to Spam website design customers

No Email Spam Article by Techdesign

Or Email and your Business website One of the biggest mistakes I have seen businesses make in trying to gather people to their website, Facebook page or blog is to send out emails or other electronic communications to people who haven’t given their explicit permission to you. It is tempting to harvest email addresses directly from […]

What about website content?

website design content blackboard

“Web content is the textual, visual or aural content that is encountered as part of the user experience on websites. It may include, among other things: text, images, sounds, videos and animations.” https://en.wikipedia.org/wiki/Web_content Often in the creation of a new website or updating a business webpage the focus is firmly on how a page looks rather […]

New Domain Names and Your Brand

Domain names for Business

Noticed the increase in domain names that are available ? It used to be just .com, .com.au, .net or .net.au and variations – plus the different Top Level Domains (TLD) for different countries exist as well. But now we have a multitude of newer domains to choose from. The addition of these new domains is […]